Take Control.
Taking Things Personally
I've spent much of my career wandering and lost. Client's expecting more than what you offer. Taking on any job. Feeling like you're not enough. Having a difficult time saying no. Clients encroach on boundaries. I want freedom, less stress, more focus and to have direction.
Kick, Punch
It's all in the mind.
I know for me, I've always wanted a sense of clarity, a focus and direction. I want clients who are easy to work, respect what I do and don't expect more than what I can do.
If they expect more they're such a believer in what I do that they're willing to pay more for it. They're so specifically my ideal client that they will mutually go to bat for me as much as I will for them.
The Solution
Time to get serious.
We establish a personal brand for you to use as your beacon for personal expression through a course dedicated to personality, brand, marketing and sales with you as the muse, followed by a free one-on-one consultation to make sure it all sticks.
The Plan
Be Your Badass Self.
True self-expression is a natural qualifier. That means we have to take time to extract who YOU really are and how that can be harnessed into a natural brand presence for you and letting loose. I don't mean being unfiltered or being a jerk. We talk about that as well, but I mean owning who you are as a person so that you only attract the people who trust and believe in you.
We'll dive into 4 chapters, each dedicated to a different portion of your business that leads naturally into growth. We talk personality development, brand development, a marketing strategy that fits your personality and how to harness that into sales pitches that also match your personality type. We'll then get you on a call with me personally for a free consult to take all of these lessons and apply them to the context of your life.
Course curriculum
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You're on the waitlist!
Pricing options
Get full access to the Brand Blaster course now for $29 before January 1st, 2019.
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PRESS START
$29.00
Limited Pre-Order Price
That $29 price to upgrade your personal branding only lasts until January 1st, 2019. Once the course goes live, the price goes up to $79. So, now is your shot!
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4 THINGS NEEDED TO ASSEMBLE YOUR BRAND TEAM!
I'm using my friends from my favorite RPG, Chrono Trigger, to help me out.
Your RPG Brand Blaster Team starts with have yourself as the foundation, The Leader, branding as The Tank dealing big damage, marketing as your long-range Specialist, and selling as The Healer that allows you to keep going into battle. Each one plays an important role. It's all in service of furthering the adventure, coming across new challenges and leveling up each character during your adventure.
We're going to break these down in-depth on the Brand Blaster course, so please join us in the link below but let's start with an overview on each to help get your mind ready for it.
The Leader
Developing Your Personality
Before you can create anything you have to know at least a little bit of what you like, what you want, what resonates with your energy naturally, how you communicate and what makes you interesting. This is your life, your journey and the reason any of this is happening. That sounds simple but it's a lot to take on. But that's where the rest of the party comes into play. You can't do this alone. Your personality determines the other characters you bring with you. It's also a challenge to tune that energy into a marketable product. In the course, I reference the Myers-Briggs Type Indicator as a means to see where you're at and perhaps learn more about yourself than you think you know.
The Tank
Develop Your Brand
This is the succinct idea of what you, your product or service is. This is the Tank, the rock, the piece that is going to deal critical damage every time. Brand is going to be that message you put out into the world with everything you do. The Tank is loyal and never leaves your side. It grows with you. It's how you want to present yourself goes through Brand. The energy that someone gets from you and, if focused, your brand won't miss the target. Brand is a combination of you and what you're selling brought out into this beautiful connective piece of imagery, language, and all-around representation that let's customers easily connect the dots between anything you're doing and the products you're selling. We'll be going through color theory, fonts and design knowledge as we begin to translate your personality and product into an idea that has a voice and visual language.
The Specialist
Marketing to the Right People
This is the bridge between you and that ideal client you've always dreamed of. You know, the one that pays on time, respects your time, isn't controlling and is just as excited as you are to be working with them. You attract attention at a distance with the help of The Specialist. You know who you are, you've established a brand and now you need to figure out who your ideal client is, what connects you to them and the best way to keep speaking to that person. You also have to tune your ability to your marketing efforts. That means using different long range tools depending on the target. In the course I'll be helping you choose your Starter Marketing Pokémon as a means to determine where to even begin to market in the modern age based on what naturally resonates with your personality.
The Healer
Seal the deal and Protect Your Team
This pivotal role keeps your party going and fighting strong. They sometimes set boundaries, add powers to certain characters and revive characters when they've fallen. None of this matters if you aren't good at selling or you'll fall fast. The beauty is that there are ways to sell without having to have the awkward money conversation or do any sleazy convincing. These are permanent equips that make it so you don't have to deal with every encounter. A solid brand is also a natural qualifier and adds permanent defense to your party. The process of developing your brand and identifying your ICA keeps all of the non-committal buyers at bay. So, we'll be talking systems, funnels, usage of language, the ethics of selling and how selling is actually easy when you have a solid foundation of personality, branding and marketing by your side. Building up that Healer's HP is what keeps the party in business for the long battle ahead.
